At 360 IDEAS, we believe in simplicity, transparency and collaboration. That is why we designed a structured process to ensure your marketing and advertising solutions are not only effective but also aligned with your specific business goals and keep you informed about every step and action we take. Here’s how we work with you:
We begin by thoroughly understanding your business, your challenges, and your objectives. This phase is crucial for developing solutions that truly address your needs.
✔️ Initial Consultation & Discovery: We start with an in-depth consultation to discuss your business goals, target audience, and current marketing efforts. We listen carefully to understand your unique challenges and opportunities.
✔️ Market Research & Analysis: We conduct thorough market research to analyze your industry, competitors and target audience. This includes gathering data on consumer behavior, market trends and competitive landscapes.
✔️ Needs Assessment & Goal Setting: Based on the insights from the consultation and our research, we identify your specific needs and define clear, measurable goals. This ensures that our solutions are aligned with your business objectives and deliver tangible results.
✔️ Strategy Formulation: We develop a preliminary strategic plan, outlining the key areas of focus and the proposed approach. This plan is presented to you for review and provide feedback, ensuring we’re on the right track together.
Once we’ve identified your needs and defined a strategy, we move into the execution phase, where we bring your vision to life.
✔️ Creative Development & Content Creation: Our creative team crafts compelling psychographic content and designs tailored for your target audience.
✔️ Campaign Implementation & Management: We implement your marketing and advertising campaigns across relevant channels on traditional and digital platforms. Our team manage the campaign, ensuring smooth execution and optimal performance.
✔️ Optimization: We leverage the latest technologies and tools to optimize your campaigns and enhance your brand’s presence.
✔️ Collaborative Execution & Feedback: We maintain open communication and provide regular updates. We value your feedback and collaborate closely to ensure your vision is realized.
We believe in accountability and transparency. We continuously monitor campaign performance and provide detailed reports to demonstrate the impact of our solutions. We do this through:
✔️ Performance Tracking & Analysis: We track key performance indicators (KPIs) such as website traffic, engagement rates, conversion rates and ROI to measure the effectiveness of your campaigns.
✔️ Data-Driven Reporting & Insights: We provide clear and concise reports that highlight key insights and trends to enable you understand the impact of our solutions and make informed decisions.
✔️ Regular Communication & Updates: We maintain regular communication with you, providing updates on campaign performance, accepting feedback and addressing any questions or concerns.
✔️ Strategy Optimization & Refinement: Based on the data and insights gathered, we continuously optimize and refine your marketing and advertising strategies. This ensures that your campaigns are effective and deliver the best optimum results.
At 360 IDEAS, customer satisfaction is our utmost priority and we ensure that by delivering the best results. However, we believe customer satisfaction is a destination. The 360 Process is the road which leads to that destination.
Through the 360 Process, we are able to engage in fluent conversations with you and keep track of every action taken towards achieving your business goal through the 360 solution.